Niriko McLure is an Artist Manager and Creative Producer at Third Person Management, a boutique music company based in Sydney’s Inner West. Her current roster includes Marrickville three-piece dream pop band Egoism, and Northern Beaches singer-songwriter Haley Holgate. Niriko is also the co-curator of the Bigsound conference for 2025.

Niriko has spent over a decade in senior positions in the music industry, in booking and curation, management, label and publishing, music tech and policy and event investment; leading teams across global locations in Sydney, LA and London. She has worked with world-class artists like Matt Corby and 5 Seconds of Summer, achieving number one albums in Australia, NZ, UK and USA; gold and platinum album and single sales; 3 x ARIA Song of the Year; triple j Album of the Year; and Vanda and Young Song of the Year winners. McLure also has experience in the live event sector – from domestic touring at Splendour in the Grass, Groovin the Moo and Falls Festivals, to international touring at Glastonbury, Pinkpop and Lollapalooza.